FORD, TECHSHOP Collaborate to Spur 'DIY' Automotive Innovation...

[68fastback]

Sounds like cool idea!


FORD, TECHSHOP COLLABORATE TO SPUR “DIY” AUTO INNOVATION WITH NEW DETROIT-AREA WORKSHOP


Ford and TechShop, the world’s first and largest membership-based do-it-yourself (DIY) workshops, announce a collaborative effort to open a communal work center in the Detroit area for individual inventors
Ford is the first automaker to matchup with TechShop, marking the latest move in a series of open-innovation initiatives lead by Ford to empower the crowds to help create the next must-have automotive technologies and features
Technical leaders will discuss Ford’s overarching vision for future automotive innovation and information exchange at the Detroit edition of the event that sparked the joint effort in the first place, Maker Faire, to be held in Dearborn at The Henry Ford, July 31-August 1
More... (http://media.ford.com/article_display.cfm?article_id=33049)

[VaporDude]

Sounds like Ford is wanting to hear what the public actually wants in their cars. They are finally getting the idea that maybe we need to listen more closely to what needs to be in the cars as compared to what they feel like what needs to be in there.

[Gr8snkbite]

Could be a good thing...