Roles of Color in Ford Vehicles

[68fastback]

Hmmmmm ...that Infographics PDF has some fun potential too

---

Ford Says Color Can Keep You Alert, Make You Feel Good –
Both In and Out of Your Vehicle

• Researchers developing interior lighting in the new Ford Fusion took into
  consideration the critical role lighting plays in relaying information to the
  driver
• Lighting works with design to create a balance of illumination that reduces
  eye strain and optimizes driver-vehicle interaction
• Lights on or off, the interior also provides expanded functionality and
  driver comfort, in a sporty, sexy layout

Download infographic (pdf)



DEARBORN, Mich., Feb. 23, 2012 – With the right
lighting, everything else falls into place.



The interior lighting in the all-new Ford Fusion proves that out; it moves
beyond simple functionality. Ford researchers realize that a person’s attention
span is limited, and lighting can play a key role in providing a driver with
critical and noncritical driving-related information without diverting
attention.



Lighting in a vehicle is about space and dimension, said Mahendra
Dassanayake, Ford technical leader for Design, but there’s more to it.



“Lighting gives you a sense of orientation,” said Dassanayake. “It’s a
unique combination of functionality and comfort. Lights, graphics and displays
are critical to drivers; we need to make sure that information is presented to
the customer in an effective way.”

More...

[Joe G]

Hmmmmm ...that Infographics PDF has some fun potential too

So Blurple owners are Loyal and Magical?

[68fastback]

So Blurple owners are Loyal and Magical?

Keith Yoda.jpgKeith MC papa smurf.jpgKeith the snowman.jpg ;-)

[68fastback]

...I found this part interesting too:

Starting with science

It all starts with how the brain recognizes light.



“The brain does not see color,” Dassanayake said. “What we call color of
light is actually a form of electromagnetic energy with different
wavelengths.



“Light is like a pond, with ripples as the wavelengths. These ripples form
and reflect and interact with each other, just like a ray hits a surface and
sends a signal and then another sends a signal, and the sensation between the
two is what people perceive as blue or red or green.”

Certain levels or combinations of light trigger enzymes in the brain. Those
enzymes cause emotional responses within the body – states we recognize as
stress or calmness or happiness.



“The emotions are created based on the secretions of these enzymes that are
associated with certain light wavelengths,” Dassanayake said. “There are certain
triggers.”



So it’s not your imagination – color can affect how you feel. In fact, it
affects everything from your buying choices to your blood pressure. For example:

... (cliffhanger -lol)

[mustang loco]

So Blurple owners are Loyal and Magical?

Keith Yoda.jpgKeith MC papa smurf.jpgKeith the snowman.jpg ;-)

Uh ohhh...you guys are in trouble once MC see's this....just sayin'..lol


interesting info on post 4 Dan,thx!!

[Boston Mike]

speaking of colors.................I'm looking at a smoking deal on a 2012 F250 now (I know..........truck - jeep - truck - jeep). Only problem is, it's Autumn Red. I haven't seen one in person, so no personal thoughts towards it. Pictures look nice, and it's certainly not as slow looking as race red.

[mustang loco]

not as slow looking as race red.

..good thing I have the "Torch Red" color..

[Boston Mike]

..good thing I have the "Torch Red" color..

I've been saved. Have a Tuxedo Black F250 Lariat 4x4 crew cab that is en route (due in on march 3rd) that is being held for me. Timing is good as I can't have accredit app pulled until my mortgage gets funded. Too good a deal to pass up too. Invoice less rebates less full holdback takes it from sticker over 61 to sale price under 50k. Has the 6.7 diesel, lariat ultimate package...exactly the way I would have ordered one.

[Gr8snkbite]

So Blurple owners are Loyal and Magical?

Keith Yoda.jpgKeith MC papa smurf.jpgKeith the snowman.jpg ;-)

I Keel You....

[Joe G]

I've been saved. Have a Tuxedo Black F250 Lariat 4x4 crew cab that is en route (due in on march 3rd) that is being held for me. Timing is good as I can't have accredit app pulled until my mortgage gets funded. Too good a deal to pass up too. Invoice less rebates less full holdback takes it from sticker over 61 to sale price under 50k. Has the 6.7 diesel, lariat ultimate package...exactly the way I would have ordered one.

Just wondering... why do you need a 3/4 ton truck with that massive diesel engine? I know it's a cool truck, but that's not much of a "suburban" truck considering you probably won't be using 10% of what it can do (towing, hauling etc) that a regular F150 4x4 crew cab couldn't do for much less (and use less gas).


JMO...